Founder

Dr. Bre Hayward

Two decades inside healthcare systems and formulation labs, spent on one question: why do families have so many products and so little explanation?

Founder portrait

“Our purpose is to bridge the gap between generational wisdom and modern science so every family can thrive.”

Dr. Bre Hayward
The work

Three roles, one throughline.

Education is the reason Baby Hair exists. Formulation is how the promise gets kept. Healthcare leadership is what taught her that access, not information, is the real barrier.

Educator

Curriculum design and community teaching - the Scalp Academy, caregiver training and the Learning Lab all trace back here.

Healthcare executive

Years inside health systems, watching where care reaches families and where it stops short.

Cosmetic formulator

Every Baby Hair formula begins at her bench. Member, Society of Cosmetic Chemists.

At the bench
In her words

“I kept meeting parents doing their best with guesses.”

Foster parents caring for a texture they’d never handled. New mothers told to “just use grease.” Teenagers whose edges were thinning and who had no one to ask. None of that is a product problem. It’s an education problem — and education is free to give away.

Research

The lab behind the brand.

Formulation research, ingredient review and published findings live in the Root Lab at Phase Theory Beauty.

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