Rooted in Wisdom.
Baby Hair was created to change the way families care for hair by starting at the scalp, sharing knowledge, and passing it forward.
Hair Traditions Are Inherited.
Not every family starts with the same knowledge. Not every family has access to the same education. That is why Baby Hair exists.
Healthy Scalp
We prioritize scalp health, the foundation of beautiful hair.
Healthy Hair
Our formulas are developed with modern science and care.
Family-Focused
Products and education for every generation.
Healthy Communities
Building a movement that uplifts and empowers.
Our purpose is to bridge the gap between generational wisdom and modern science so every family can thrive.
Dr. Bre Hayward
With over 25 years of experience in healthcare and formulation science, Dr. Hayward created Baby Hair to bring the best of science, education, and generational wisdom to families everywhere.
What we stand for.
Four principles that shape every formula, every lesson and every partnership.
Scalp-First
We prioritise scalp health, the foundation of beautiful hair.
Science-Backed
Formulas developed with modern science and real evidence.
Family-Focused
Made for every crown, every texture, every generation.
Community-Driven
Building a movement that uplifts and empowers.
Community Impact & Real Change
Supporting healthy hair, confidence, and wellness through education and care
Through products, guidance, and community outreach
Providing leadership, education, and entrepreneurial support
Through hair care education, wellness programs, and community initiatives
What we promise, in plain words.
- We will never make a claim our formulation team cannot defend.
- We believe access to clear, practical hair and scalp education matters.
- We name every ingredient and explain why it is there.
- We formulate for the whole family, tested for children from age two.
- We give back through Baby Hair Cares.
Built on Purpose.
Baby Hair is the flagship consumer brand within Phase Theory Beauty, the broader ecosystem for education, science and research.